Two minds. One mission.
Real results.
We started MindSplit because we kept watching great businesses get underserved by agencies that were too big to care and too slow to move. We built something different — a focused two-person team that brings together paid media, CRM, and conversion strategy under one roof, and treats every engagement like a partnership, not a transaction.
Why we exist
Marketing moves fast. Most teams don't.
A lot of established marketing teams are still running 2015 playbooks in a 2025 landscape. AI tools, new ad platforms, shifting buyer behavior — it's a lot to keep up with when you're already stretched thin. We exist to bridge that gap: bringing the latest thinking and tools to teams that need them without the learning curve.
Big agencies treat small clients like small clients.
If you're not a seven-figure retainer, you're not the priority. You get a junior account manager, templated reporting, and a deck you've seen before. We've both worked inside that system. We left it because we knew clients deserved better — people who are genuinely invested in the outcome, not just the invoice.
Strategy and execution shouldn't live in separate buildings.
The reason the "MindSplit" name means something to us is that between the two of us, we cover the full funnel — paid acquisition, CRM, creative, and measurement. You get integrated thinking, not siloed handoffs. The strategy informs the execution. The data feeds back into the strategy. It's one loop, not a relay race.
The founders
Christian Gainer
Co-founder · Email, CRM, & Websites
Christian spent the first chapter of his career in paid search — managing Google and Bing
spend with a sharp focus on process, efficiency, and reporting that actually tells you
something. He later moved into the CRM world, building and operating HubSpot systems
that connect ad spend to pipeline in a way most teams never get right.
Over 10 years across B2C, agency, and B2B environments means he's seen what works, what's overhyped, and where most companies quietly lose money. He brings that pattern recognition to every client engagement.
When he's not building campaigns or HubSpot workflows, you'll find him on a golf course or a soccer pitch somewhere in St. Louis, chasing down the next round with his two kids.
John Greco
Co-founder · Graphic Design · Organic Social · Video · Content Strategy · Copywriting · Sales Enablement
John has been building creative since 2009, starting in graphic design and growing into a full-stack content marketer who can carry an idea from concept to finished asset. He writes the script, runs the shoot, and cuts the edit, owning the whole pipeline from hook to publish in a way most marketers never touch end to end.
That range is backed by real reach. He grew his own social pages past 75,000 followers and 45 million views, sharpening an instinct for what stops a scroll and what gets ignored. Pair that with strong copywriting, video production, sales decks, and multi-platform campaign work, and he knows how to make attention turn into action. He brings that instinct for the hook, and the discipline to back it up, to every client engagement.
When he’s not scripting video or building campaigns, you’ll find him in South Jersey out on the golf course or in the gym chasing the next PR.
What we do
Paid media
Google, Bing, and social campaigns built around outcomes — not impressions. We manage spend like it's our own money, because your results are what keep us around.
CRM & HubSpot
Pipeline doesn't manage itself. We build and run HubSpot systems that connect your marketing to your sales team and show you what's actually driving revenue.
Strategy & positioning
Before we touch a campaign, we make sure the message is right. Clear positioning and sharp offers are the difference between ads that drain budget and ads that convert.
Websites & landing pages
Fast, conversion-first pages that do what they're supposed to: turn visitors into leads. No bloated builders, no templates that look like everyone else's site.
Reporting & analytics
We instrument everything so you always know what's working. Clean dashboards, honest numbers, and a clear line from spend to pipeline.
Ongoing optimization
We don't set it and forget it. Every month, we find the next lever to pull — whether that's a CTA, a landing page, a sequence, or a segment you haven't touched yet.
How we work
You talk to the people doing the work.
No account managers. No hand-offs. When you email MindSplit, you hear back from Christian or John — the same people building your campaigns, writing your copy, and reading your data.
We move at the speed of the market.
The marketing landscape changes fast. We stay current on AI tools, platform changes, and what's actually working right now — and we bring that to your campaigns without you having to ask.
We're invested in your outcomes, not your retainer.
A bigger agency needs to protect the contract. We need to earn your trust every month. That changes how we operate — we push harder, we're more honest, and we tell you what's not working before you have to ask.
Strategy and execution as one system.
Between the two of us, we cover paid media, CRM, creative, and measurement. Nothing falls through the gap between "the strategy team" and "the people who actually build it." It's one conversation, start to finish.
Ready to work with a team that's all in?
Tell us what you're trying to grow. We'll reply with a clear next step — no pitch deck, no pressure.